Explored and validated new product opportunities, defined MVP scope, and brought AI learning concepts from early hypotheses to testable web and mobile experiences, while improving the core product in parallel.
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I’m a Senior Product Designer shaping products from discovery to launch. Always learning to make better products and grow as a designer (/human)
Experience
10+ years in product design · AI-powered products · Rapid MVP development
Domains
AdTech · EdTech · Website builders
Contact
Improved the advertiser journey across campaign creation, management, targeting, and integrations, reducing friction in complex workflows and supporting more efficient campaign setup and optimization.
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Redesigned the first-time user journey: from signup and verification to a new onboarding strategy that reduced friction and increased user activation.
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Helped shape Yola’s growth strategy, turning user insights and funnel opportunities into product improvements across activation, retention, monetization, and acquisition.
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It was a pleasure to work with Alina. She made an outstanding contribution as a UI/UX and Product designer. She helped establish user experience best practices and patterns for a DIY web presence solution used by millions of users. Her ability to conduct customer research to amplify the voice of the customer and to drive experimentation helped drive measurable product metric improvements.
Alina is a talented Product Designer with great empathy toward users. She advocates for users' needs and converts her knowledge into features that are useful for users and profitable for a company.
